Roll Right Ltd provide electric roller garage doors and first contacted us in 2022 to help with their digital marketing. Ultimately they were looking to increase awareness of their brand, and boost leads and therefore sales.
They had a website in place, but it was relatively basic and needed work in order to maximise leads from the traffic that was being generated to the website, predominately via Google Ads, alongside word of mouth, and a minimal organic presence.
We started by building a completely fresh WordPress website, which included a dynamic pricing tool, and a number of localised service pages for SEO optimisation.
During this process we considered user experience, their journey and the quickest route to obtaining leads, aiming to keep the process clean and simple, removing as many blockers as possible, allowing the fantastic sales team at Roll Right to use their experience and knowledge to convert the leads into surveys.
Once complete, we started by setting up a number of Google Ads campaign, which was locally targeted, and complemented with a paid social media approach, predominately on Facebook.
This was quickly followed by support on their organic presence, through SEO development, and social media management.
This, coupled with branding support, and the provision and management of a number of specialist print doordrop campaigns delivered across North Yorkshire and Cheshire, allowed us to deliver over 2,000 leads in the first 12 months of partnership.
The partnership continues to blossom, as we continue to work with the Roll Right team on their next phase of growth.
Google Review
“An amazing company! Cannot thank Tom and Kate enough for all their help, boosting our company’s online presence and having a great impact on our sales. Highly recommend.”
Alicia Valentine
Sales Manager, Roll Right Ltd
